A Model for Structuring Efficient Consumer Response Measures (2008)
Aastrup, Jesper, Kotzab, Herbert, Grant, David B., Teller, Christoph, Bjerre, Mogens
Purpose: The purpose of this paper is to propose a model which structures and links different types of efficient consumer response (ECR) measures; it does so by considering the use of both...
Quality criteria for qualitative inquiries in logistics (2003)
Halldórsson, Árni, Aastrup, Jesper
This paper confronts the traditional way of judging logistics research that is based on concepts such as validity and reliability. It does so by drawing attention to parallel criteria from...