R. Freitag

Details der Publikationsliste

Zeitraum

1987 - 2009

Anzahl

46

Co-Autoren

Modeling usage. Techniques and tools (2009)

Riedemann, C., Freitag, R.

Software rarely runs without users. Sometimes the users are far away or only indirectly participating, but they're actually the major stakeholders of a given piece of software. However, most software...

Multichannel-Vertrieb: Ein Fall für Geomarketing (2009)

Voß, A., Krause-Traudes, M., Freitag, R.

Heute diversifizieren immer mehr Distanzhändler ihre Vertriebskanäle. Wer möglichst zielgenau nicht über Internet sondern in räumlichen Gebieten neue Potenziale erschließen will, kann von einem...

Geomarketing-Software - ein systematischer Vergleich (2008)

Freitag, R., Voss, A., Wilkening, J.

Um zu erfahren, wo Zielkunden wohnen, wo Prospekte die gewünschte Aufmerksamkeit erzielen oder der richtige Standort für eine neue Geschäftsfiliale liegt, bedarf es raumbezogener Marktdaten. Deren...

Vergleichsversuch von GIS-Systemen (2008)

Freitag, R., Voss, A., Voß, H., Wilkening, J.

Experten für Marketing, Vertrieb und Strategie fragen zunehmend nach Möglichkeiten, raumbezogene Daten bei der Planung und Umsetzung von Managementaktivitäten einzubeziehen. Diese Fachleute...

To Segment or Not to Segment? An Investigation of Segmentation Strategy Success Under Varying Market Conditions (2005)

Dolnicar, S., Freitag, R., Randle, M.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

To Segment or Not to Segment? An Investigation of Segmentation Strategy Success Under Varying Market Conditions (2005)

Dolnicar, S., Freitag, R., Randle, M.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

Pumping of mammalian cells with a nozzle-diffuser micropump (2005)

Yamahata, C., Vandevyver, C., Lacharme, F., Izewska, P., Vogel, H., Freitag, R., ...

We discuss the successful transport of jurkat cells and 5D10 hybridoma cells using a reciprocating micropump with nozzle-diffuser elements. The effect of the pumping action on cell viability and...

To Segment or Not to Segment? An Investigation of Segmentation Strategy Success Under Varying Market Conditions (2005)

Dolnicar, S., Freitag, R., Randle, M.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

To Segment or Not to Segment? An Investigation of Segmentation Strategy Success Under Varying Market Conditions (2005)

Dolnicar, S., Freitag, R., Randle, M.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

Is Thinking Worthwhile? A Comparison of Corporate Segment Choice Strategies (2003)

Buchta, C., Dolnicar, S., Freitag, R., Leisch, F., Meyer, D., Mild, A., ...

The field of strategic marketing has long been identified as fruitful ground for gaining competitive advantage. Ever since the market segmentation concept was introduced in the late sixties, research...

Is Thinking Worthwhile? A Comparison of Corporate Segment Choice Strategies (2003)

Buchta, C., Dolnicar, S., Freitag, R., Leisch, F., Meyer, D., Mild, A., ...

The field of strategic marketing has long been identified as fruitful ground for gaining competitive advantage. Ever since the market segmentation concept was introduced in the late sixties, research...

The influence of interactions between market segmentation strategy and competition on organizational performance - a simulation study (2003)

Dolnicar, S., Freitag, R.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

The influence of interactions between market segmentation strategy and competition on organizational performance - a simulation study (2003)

Dolnicar, S., Freitag, R.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

Is Thinking Worthwhile? A Comparison of Corporate Segment Choice Strategies (2003)

Buchta, C., Dolnicar, S., Freitag, R., Leisch, F., Meyer, D., Mild, A., ...

The field of strategic marketing has long been identified as fruitful ground for gaining competitive advantage. Ever since the market segmentation concept was introduced in the late sixties, research...

The influence of interactions between market segmentation strategy and competition on organizational performance - a simulation study (2003)

Dolnicar, S., Freitag, R.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

Is Thinking Worthwhile? A Comparison of Corporate Segment Choice Strategies (2003)

Buchta, C., Dolnicar, S., Freitag, R., Leisch, F., Meyer, D., Mild, A., ...

The field of strategic marketing has long been identified as fruitful ground for gaining competitive advantage. Ever since the market segmentation concept was introduced in the late sixties, research...

The influence of interactions between market segmentation strategy and competition on organizational performance – a simulation study (2003)

Dolnicar, S., Freitag, R.

A computer simulation study is conducted to explore the interaction of alternative segmentation strategies and the competitiveness of the market environment, a goal that can neither be tackled by...

Utilisation of the sol-gel technique for the development of novel stationary phases for capillary electrochromatography on a chip (2001)

Constantin, S., Freitag, R., Solignac, D., Sayah, A., Gijs, M. A. M.

Capillary electrochromatography (CEC) appears ideally suited for high performance separations at small scale, i.e. on a chip. Problems with the reproducible production of the required HPLC column,...

Powder blasting for the realisation of microchips for bio-analytic applications (2001)

Solignac, D., Sayah, A., Constantin, S., Freitag, R., Gijs, M. A. M.

We introduce powder blasting for the fabrication of glass microchips. Powder blasting is a fast and cheap technique with which we pattern channels in sodalime and pyrex glass with a width down to...

The SPP biotech module 1: proteins for medical applications: a multidisciplinary effort for the development of a recombinant anti-RhD antibody preparation for the prevention of hemolytic disease of the newborn (1999)

Amstutz, H., Miescher, S., Moudry, R., Dejardin, S., Imboden, M., Morgenthaler, J. J., ...

A review with 0 refs. is presented regarding studies of a multidisciplinary team to establish the prophylactic principle and the manufg. process for anti-Rh D therapy based on recombinant antibody...

Technische Unterstützung für die Entwicklung von Arbeitsverfahren (1989)

Freitag, R., Hoffmann, C.

Vorgestellt wird eine Benutzerschnittstelle ( Kommandoeditor, Ausgabebereich für einen Systemoutput, Menueleiste) fuer die Unix-ERGO-Shell, die die Einrichtung einer individuellen Arbeitsumgebung...