Are all e-customers alike? (2007)
Jens Hørlück, Jan Larsen, Lars Kai Hansen, Torben Christiansen
Contemporary marketing is based on an idea that life-style determines activity patterns. Based on these ideas, customers are segmented and marketing activity is based on these segments. In relation...
Webmining: Learning from the World Wide Web (2001)
Jan Larsen, Lars Kai Hansen, Anna Szymkowiak, Torben Christiansen, Thomas Kolenda
Automated analysis of the world wide web is a new challenging area relevant in many applications, e.g., retrieval, navigation and organization of information, automated information assistants, and...
Webmining: learning from the world wide web (2000)
Jan Larsen, Lars Kai Hansen, Anna Szymkowiak, Torben Christiansen, Thomas Kolenda
Abstract: Automated analysis of the world wide web is a new challenging area relevant in many applications, e.g., retrieval, navigation and organization of information, automated information...